Kettler is an expert in the sport and leisure industry, selling a wide range of luxurious garden furniture and sports equipment. The Kettler brand is recognised for its quality, style and durability.

The Challenge

Despite being the UK’s largest garden furniture brand, the social media for Kettler was lagging far behind rivals. They brought the Liberty social team in to turn this around and set the goal of leading their industry.

Our Approach

We overhauled Kettler’s Facebook and Instagram profiles, creating a monthly social media calendar which consisted of reposts, new product promotions and links to recipe pages.

We also started engaging with important influencers, such as Sophie Allport, to extend brand awareness and reach to their engaged followers.

The Results

After just 6 months, we were able to report some serious Facebook and Instagram growth.

+154% Facebook Engagement
+159% Organic Facebook Followers
260% Instagram Engagement
+43% Organic Instagram Followers

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